Simon VI.jpg

About me


About me

I am a freelance UX and Service Designer with a background in digital Interaction. Over the last 6 years, I have worked for clients such as BMW, Intel, Samsung, Sony and UniCredit, ING Diba, Haier or Konica Minolta to create innovative services and user-friendly experiences. Apart from designing things and philosophizing about design and its impact, I travel, cook, ride my bicycle and take photographs. In other words, I satisfy my need to discover new things and experience the world from new perspectives.

In my philosophy, design is about creating impact. As such, I combine user needs, aesthetics, innovative technology and long term sustainability to create human solutions for contextual problems while always focusing on the people they afflict.


Strategic and Service Design, User Experience Design, Interaction Design, High  and lo-fi prototyping (Axure, Figma,, Principle), Desk and ethnographic field research, User testing, PD workshops, etc.


Healthcare, Finance, Mobility, Consumer Electronics, Digital Services


Intel, Samsung, Sony, UniCredit, IngDiba, BMW, Shell, Adobe, Fabrica/Benetton, Konica Minolta, Haier, Mammut, Crewmeister, …